In a world fixated on quarterly results and short-term gains, we stand for something greater — a vision that extends beyond our lifetime to shape the next ten generations.
10GenPartners is a hybrid leadership and AI partnership firm based in Aalsmeer, Netherlands. We work with founder-CEOs of companies between €10M and €100M revenue – transforming how they scale their companies and themselves.
Two ways we work with you
Shadow CEO – The Long Game
We teach, train and coach founder-led companies & their leadership teams as partners (equity or profit share) so our incentives are completely aligned with yours. We go deep with 3–5 companies at a time because transformation requires focus as you create results you currently see as impossible.
The goal is not just revenue growth. It is building companies and leaders that outlast everyone involved – organisations that impact the next ten generations. We have helped companies double revenue, grow their teams 1.8x, and cut leadership meeting time from 2.5 hours to 45 minutes – not by working harder, but by transforming who the leaders are being and how they operate.
What makes us different
- Skin in the game. We take equity or profit share if you would rather not pay upfront fees. We win when you win.
- Identity-level transformation. Tactics are downstream. We work at the level of who the founder is BEING – and results follow.
- AI at a practitioner level. We build and run AI systems daily. The 10Gen AI OS is not a framework – it is a working installation.
- India–Europe bridge. Born in India, based in the Netherlands. At exactly the moment the EU–India Free Trade Agreement (January 2026) opens one of the largest new trade corridors in a generation, we are positioned at the intersection.
- We do not do incremental. We do not work with lifestyle businesses or pre-revenue startups. We work with founders who are ready to play the biggest game of their lives.